What is Social Media?

15 Mar What is Social Media?

SOCIAL MEDIA

We say, hear or read the words “social media” often these days. This has become the usual phrase for people to describe different communication platforms. Social media is becoming an integral part of our lives. With easy access to the web on our smartphones, we have become more involved with online media platforms.

From the moment we wake up till the time we get in bed, we keep ourselves surrounded by different social platforms all day long. Our lives have become too absorbed by the need of staying connected with the world through these media outlets. Whether its comedic online videos, sharing photos, posting status updates or even just messaging friends across the world, we have the ability to do all this because of the online media technology.

Some people think of media like Facebook, Twitter, Snapchat, Instagram, Pinterest, YouTube, WhatsApp, Skype, and more. On the other hand, people consider websites like Blogger, WordPress, Digg, etc. social media as well. When you start bringing these websites under the technological magnify glass, it starts to become more and more complicated.

Online media comprises various aspects such as social networking, media sharing networks, microblogging, social bookmarking, social curation, discussion forums, and more.

It is constantly changing, just how technology is advancing. One great thing about the media being online now is the ability to market and run your business across the entire world. Business and marketing has completely changed with the advancement of technology online, meaning that companies and small businesses can reach a global market without paying loads of money. This has now created a competition of aesthetic and reputability on social networks, meaning your business needs to be known in order for it to be successful. This why business owners need to boost their online presence with the help of social media marketing. You can read how social media can benefit you on our blog.

Websense Development offers a variety of social media services which you can check out here.